Bootstrapping Blog Communities
A while back, I replied to a Digital Point thread about marketing a new blog. My reply basically outlined the idea of 'blogs are conversations' and the basics of using this idea to get a community around your blog.
Now Amy Gahran talks about another complementary and overlapping marketing strategy, which she calls Strategic Commenting. The idea here is that you engage in conversations at blogs related to yours. Again, the general theme of 'blogs are conversations' comes up again, but now with a new slant on how to converse.
Any more ways to converse? I would love to hear about them in the comments below!
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May 27th, 2006 at 12:56 am
One very effective way is to disagree. Find a site that has the same subject matter and then post (on your blog) your disagreement with a trackback to the offending site.
Here is an example:
http://www.elamb.org/blog/_archives/2005/6/2/904009.html
May 28th, 2006 at 3:34 pm
Very true. A disagreement makes for very good conversation. However, the usual caveats apply: don’t insult/swear at the other guy. A good disagreement will even help with traffic
Pierre